Why MicMac?

Now, thanks to digital collections and exhibitions, visiting a museum can be done from home, too.

Virtual storytelling enhances the museum experience Tools like 3D, virtual reality (VR) and augmented reality (AR) give museums the opportunity to bring collections to life through immersive experiences of visual content. VR can be used to create museum tours, or add interactivity to exhibits. For example, in 2018, the National Museum of Finland offered a VR exhibit that allowed visitors to “step inside” a painting. A curator can showcase content with the goal of making an exhibit fully accessible online, or to provide extra opportunities for museum visitors to engage with the exhibit`s information in an online format. This can be done through content publishing tools that enable museums to add web-based interactivity to their exhibits. With virtual storytelling tools ranging from VR to online content, museums have the ability to elevate and enhance the experience of an exhibition.

Digital tools make objects, artifacts, and images that are high risk presentable to the public in various ways. For example, in 2017 the British Museum released a 3D scan of the Rosetta Stone, which continues to give people from all over the world a close-up view of the ancient relic online. Content publishing tools allow museums to share collections that are in storage, with contextual information. Through images and text, museum goers can engage with these unseen collections online.

Virtual museums add accessibility Museums worldwide that offer digital tours, shows, and exhibitions allow visitors to immerse themselves in their collections regardless of location and geographical boundaries. And in times when museums must close, like during the coronavirus lockdowns, virtual museums provide an alternative method of access. With virtual storytelling, museums can share their exhibitions through content publishing tools that can be shared easily across all types of devices.